Launched in 2008, the Canon EMEA Ambassador Programme is a pioneering initiative that brings together some of the world's best photographers and videographers from across Europe, the Middle East and Africa (EMEA) to collaborate with Canon and share its passion for visual storytelling. 

Bold and inspirational, the Canon EMEA Ambassador Programme represents and supports current and future generations of photographers and filmmakers. In 2023, a raft of new Ambassadors joins the ranks of specially selected image makers who spearhead change. Lieve Blanquaert is one of them.

"The Ambassadors are an amazing group of people who can talk about the industry, our products and their genre of photography from a unique perspective," says Susie Donaldson, ITCG European Marketing Director for Canon Europe. "That might be through workshops or education, or through the amazing images and videos they create which inspire our customers to do more and challenge themselves."